Monday 4th January marked a very important day in the country's Education Calendar after schools opened for all classes after more than 8 months closure due to the Corona pandemic.
Bearing in mind that the global Corona Virus curve is far from being flattened, news of schools reopening has been welcomed with a lot of apprehension especially by both parents and teachers eventhough the Ministry of Education allowed the schools to resume for the second term under strict safety measures that were put in place when Grade 4, 8 and Form Four reported to their schools late last year. At the same time there has been a clarion call from the country’s top leadership of the need to take individual and collective responsibility in fighting this pandemic.
Burdened by these uncertainties, the Centre for Behaviour Change and Communication (CBCC), an organization that is committed to achieving transformation of communities by providing comprehensive Social and Behaviour Change (SBC) solutions for the public and private sectors kick started a countrywide UNICEF Kenya funded sensitization campaign dubbed “Turudi Shule na Tumaini” (Lets go back to school with Hope).
Under the campaign, the CBCC aims at helping to contribute towards the preventive and control measures against Covid-19 in Kenya by enabling parents and children understand their roles as caregivers and learners in preventing the acquisition or spread of the virus. As stated in statement sent to the project partners by Peter Lengewa, the organization is Managing Director.
The campaign will also initiate community engagement through community radio platforms. At the same time providing radio and digital content through its DigiRedio Platform and trainings for Journalists and stations managers in collaboration with the Association of Grassroots Journalist.
Our Stations Maata Radio 101.9 FM in Turkana County and SIFA 101.1 FM in Lamu County are among the key stations selected to spearhead the campaigns both on Radio & on Social Media platforms in North- West & Southern parts of Kenya.
On behalf of Tran World Radio Kenya we appreciate this opportunity granted to us by CBCC to speak the message of hope to our listeners at this moment when it is highly needed. As we have seen the impact the campaign has had just a few days after it started running.
We remain hopeful that together we shall overcome the pandemic as we recognize that we all have a role to play in ensuring the safety of our learners and ourselves.
By Geoffrey Otieno